WEST LAFAYETTE, Ind. — Purdue University announced Sept. 16 that noted alumnus Keith Krach — chair and co-founder of the Krach Institute for Tech Diplomacy at Purdue, former U.S. under secretary of state, and business executive — has been named the 2025 recipient of the M. Eugene Merchant Manufacturing Medal.

The prestigious award, jointly awarded by the American Society of Mechanical Engineers (ASME) and SME (formerly known as the Society of Manufacturing Engineers) is considered among the manufacturing sector’s highest honors, recognizing exceptional innovation and leadership that advance the science and practice of manufacturing.

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Krach Institute CEO Michelle Giuda told Caroline Hyde of Bloomberg: “Real stability won’t come from another round of US-China tariff talks or even a trade agreement. It will come from total American dominance in the next generation of industries. That’s what victory looks like.”

In this conversation with CNBC Squawk Box, Krach Institute CEO Michelle Giuda talks about Iran and how AI is transforming the way wars are fought – not just on the battlefield, but across the commercial, financial and information domains – and why building an American-led trusted tech stack with our allies is now a national security imperative.

An in-depth conversation about the Trump Administration's approach to China

As part of The Washington Post’s new WP Intelligence Report, Krach Institute for Tech Diplomacy at Purdue Chairman Keith Krach joined Josh Rogin, WP Intelligence Lead Global Security Analyst, for an in-depth conversation about the Trump Administration’s approach to China by leveraging tariffs, protecting American investors and our capital markets through the America First Investment Policy, TSMC’s new $100B investment in US-based semiconductor manufacturing ($165B to date), the urgency for corporate boards and CEOs to develop a “China Contingency Plan,” and the global momentum toward the innovation and adoption of trusted tech.

Read the full WP Intelligence Report here: https://www.washingtonpost.com/documents/64ccbde7-7607-435b-9d9f-26b6fdcaab8e.pdf